One Question Instead of Forty Fields
Someone who sees a page with forty fields sizes up the effort and closes the tab. Someone who sees a single question answers it.
PDF to web funnel
An application form with forty fields is intimidating, no matter how nicely it's designed. A funnel instead asks one question after another, skips what doesn't apply, and leads step by step to completion — while the same PDF gets filled out in the background.
Funnel and form share the same elements — you just decide how it's delivered.
Same as with the form: fields are recognized, types are assigned, and the connection to the document is stored.
You arrange the fields in an order that reads like a conversation — the easy questions first, the demanding ones later, once there's already momentum.
Every answer determines what happens next: jump to a specific question, complete the process successfully, or end it if someone doesn't meet the requirements.
The funnel runs embedded on your page. Submissions land in the inbox, and that's where you pick up the filled-out PDF.
Flow Designer
Each question is a node, each answer is a connection. You draw the line from an answer to the next question and see immediately which path leads where — and at which point someone drops out of the process. In the past, the same spot held a typed-in number, and no one could tell if it was correct.
PDF Import
asksteps reads the form fields from your PDF, builds the online form from it page by page, and writes the answers back into that exact document at the end. What you download is your original file — not a recreation that someone would have to approve all over again.
Someone who sees a page with forty fields sizes up the effort and closes the tab. Someone who sees a single question answers it.
Branching lets you skip entire sections that don't apply to this person. That shortens the path noticeably and prevents follow-up questions.
If someone doesn't meet a basic requirement, you can end the process cleanly at that point — with a friendly explanation instead of a rejected application three weeks later.
Funnel or form: the answers land in the same fields of the same PDF. You can switch the delivery format without rebuilding the way back.
Large buttons, one thought per screen, visible progress. On a small display, that's the difference between submitted and abandoned.
The contact step can be freely assembled — only the fields you actually need, in the order you set.
A form shows fields in steps and has everyone follow the same path. A funnel asks questions and decides after each answer what happens next. You build both in the same Studio, and both can fill out the same PDF.
The import first creates a form. If you want a guided path, you build the funnel alongside it and use the same field mapping.
Every answer option carries a target: a specific follow-up question, successful completion, or ending the process. You set this in the visual editor by connecting nodes.
You can see the submissions and statistics for your funnels in the Studio. A breakdown of drop-off by individual question is planned but not yet available.
Yes. It's embedded as an element on your page and adapts to your colors — you don't need a new website or a migration.
Create an account and try in the visual editor how your application feels as a conversation.
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